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What is the specific goal your charity aims to achieve with this initiative?

Think carefully about a specific and tangible goal/mission you have. This could be a short term project or a long-term ongoing project. It has to be something that is quantifiable in someway.

How does achieving this goal benefit the community or target group?

This is where you can explain in more detail the broader impact of your goal/mission.

Quantify the impact, such as the number of people helped or specific outcomes achieved?

How is this impact measured, provide specific metrics or examples of the direct impact this has.

What makes this cause relevant and appealing to potential corporate sponsors?

Think about 'Corporate Social Responsibility. In particular, how aligning with this cause demonstrate a strong commitment to ethical behaviour or service to their community for example.

How can this goal/mission be communicated in an inspirational way?

Think about the emotional impact of your cause. Share stories of real people or communities who will benefit. Use positive language that sparks hope, highlights the difference supporters can make, and encourages them to take action. Aim to inspire by showing both the need and the potential for meaningful change.

What positive PR outcomes could a sponsor expect by aligning with this cause?

Consider how partnering with your charity enhances a sponsor’s brand. Think about media coverage, social media visibility, and community recognition. Highlight how supporting your cause aligns with corporate social responsibility, builds goodwill, and demonstrates the sponsor’s commitment to making a real difference.

What initial small commitment can you ask from potential donors, as an alternative to sharing a post?

Think about simple, low-effort actions that still create impact. This could be signing up for a newsletter, attending an online event, or introducing your charity to their network. Focus on easy, meaningful steps that help build a relationship without requiring a big commitment upfront.

How much time can you invest to nurture engagement on Linkedin?

Once the campaign is up and running it is vital that there is a 'Human-in-the-loop' to ensure that a genuine connection is made and the interaction is authentic and genuine. All the monotonous Linkedin activity is handled by our AI automation so you can focus on networking with connections you make.

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